Drive Conversion with User-Generated Video Technology


Trusted By











It’s so helpful that the videos change when you select the concealer shade! I can watch videos of people wearing that shade. That’s so cool!
Thomasine K. (Age: 56)
Credo Beauty customer reflection on Hue.

All the filters are excellent; they are the most descriptive filters I’ve ever seen. You have it down to moles, freckles, hyperpigmentation
Brittany H. (Age: 27)
Laura Mercier customer reflection on Hue.

10/10 usefulness, the fact that every video had something that pertains to my hair, frizziness, color treated, gray hair.
Katheryn S. (Age: 78)
Fekkai customer reflection on Hue.

2,000+
50+
100+


Empower the voice of the customer with Hue CommunityTM
Step 1
Hue understands your customer demographics, products, and business goals, then matches brands to creators within the Hue Community TM.
Step 2
Hue collects and reviews UGC based on a number of criteria: correct product usage and description, visual quality, and audio clarity.
Step 3
Hue automatically tags UGC with your product names, shade descriptions, and the creator skin characteristics.
Are you a creator? Join Hue Community today
14%
.+72%
.+63%
.View Hue Shoppable Video live on Tatcha.com
Hear what leading brands have to say.
Discover how brands and retailers delight customers and drive performance with Hue.
Explore Key Technology Features

Smart Filters
Customers engage with comprehensive video filters for a personalized experience.

Automatic UGC Tagging
Demystifies UGC moderation with automatic tagging, for easy and accurate video display.

Mini Shoppable Video Module
Video testimonials, before and after images, written reviews, star ratings - all above the fold.

AI Dynamic Video Ranking
AI algorithm automatically A/B tests different videos and optimizes for performance.

AI-Powered Caption Generation
Speech-to-Text AI model to automatically generate captions for all videos.

Conversion & Revenue Attribution
Track conversion rate of users who interact with Hue vs. baseline. Breakdown by product & creator.
4 million+
7.9%
+216%

